Volcanic

As a marketer in recruitment, it’s easy to focus your strategy on white papers, eBooks, blogging or video content. Sure it’s marketing 101, but could you be doing more? I know what you’re thinking: “I work in recruitment. There aren’t…

Having a business strategy is pointless without setting clear KPIs. The same goes for marketing. If you have no measurable milestones that will support the business strategy (and indeed has informed the business strategy) then the business…

What makes a good blog post? Specifically, what makes a good blog post for a recruitment website? Even better, what makes a good blog post for a recruitment website that people will read? First, you need to decide on the content and the…

With digital transformation taking centre stage in the recruitment industry, recruiters find themselves inundated with different tools and technical solutions to achieve their business objectives and make their recruitment websites more…

Should I stay or should I go? That’s what you should be asking your tech plug-ins and integrations. Are they still supporting your business; commercially, with data management and security, or are you stuck with them because you don’t…

Our lives are incredibly different to what they were just over a decade ago. Sure, social media was around - but as a species, we were still able to separate us from the online version of us. For businesses, particularly in the…