The 4 Biggest Recruitment Challenges That Recruiters Can’t Afford to Ignore

The challenges of a recruiter in the hiring landscape of 2021 are always changing, from new trends to contend with, to ever-evolving ways of working to account for.

To overcome these threats facing the recruitment industry, you need to understand them and know how to solve them.

So, without further ado, let’s answer that burning question:

What are the challenges of recruitment right now? 🤔


Too Much Noise 🔊

When we think about recruitment challenges in 2021, the first thing that comes to mind is just how saturated digital spaces have become.

How can you make your recruitment efforts heard in such a busy landscape?

To succeed as a recruiter, you need to know how to cut through the noise and connect with people.


The Solution 💡

You can turn down the volume of the competition in several ways, including:

  • Sharing real employee stories on social media and giving candidates a glimpse of life at the company
  • Creating video and multimedia content that expresses the ethos of the company and allows candidates to connect on another level
  • Investing in branding – companies that invest in employer branding are three times more likely to make a quality hire, and you can help your clients to do both


No Loyalty 👎

These days, jobseekers hold the power during the recruitment process.

One of your biggest challenges as a recruiter will be to actively appeal to them and attract their interest while they’re applying for multiple jobs at a time in most cases.

They’re not loyal to you, but you still need to show them from the word ‘GO’ that you can be loyal to them.


The Solution 💡

There are many different points at which a candidate will need to choose between your client’s company and another company.

Make sure your client always comes out on top by:

  • Being a communicative and helpful source of information
  • Creating a consistent experience, from application to onboarding
  • Helping your client conduct a good interview, as 65% of candidates can be put off by a bad one


Diversity and Gender Bias 🧑🏿🤝🧑🏻

Gender-coded wording and unconscious bias are two massive recruiter challenges.

According to Adzuna research, 60% of businesses show significant male biases in their job adverts.

If your recruitment practices include bias, you won’t be attracting the most qualified candidates. 🚫

Instead, you might be putting off jobseekers who would otherwise be perfect for the role.


The Solution 💡

Even within your recruitment agency, unconscious bias could be present and undetected.

Promote diversity in the workforce by:

  • Running regular training sessions
  • Implementing diverse internal hiring practices
  • Using tools like AdGrader to detect and fix any gender-coded and non-inclusive language


No Time

One of the most overlooked but arguably crucial recruitment challenges is a lack of time.

If your agency gets bogged down by emails, clients and more, you may struggle to recruit effectively and make smart hiring decisions.

You need to make sure that every hour you’re working is well spent.


The Solution 💡

There are two main ways to do this:

  1. Figure out your optimum working hours and pay attention to your productive peaks so that you can get the most out of each working day. ✅
  2. Invest in automating the recruitment process, using candidate tracking systems and software like AdBuilder to speed things up and cut down on time-consuming tasks. ✅


The Challenges of a Recruiter Are Always Evolving

As in most sectors, recruitment challenges and solutions are always changing.

What works now might not work in five years and might have been unheard of five years ago.

Thankfully, AdBuilder is here to help you be the best recruiter you can be in a dynamic, growing industry.

To find out more about our services, don’t hesitate to get in touch. ❤️

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