Hanson Search has appointed Daniela Mamica to its Hanson Corporate practice, where she will lead senior executive search and talent advisory assignments across the UK marketing market.
Daniela brings more than 11 years of specialist marketing recruitment experience, with deep expertise across network media agencies – including WPP Media, Omnicom Media Group, Publicis Groupe and Dentsu – as well as independent agencies, high-growth technology businesses and brand-side organisations. She has placed senior leaders including CMOs, Marketing Directors, VPs of Marketing and Heads of Marketing across FMCG, retail, education, publishing and B2B technology and SaaS.
“I’m excited to join a firm that genuinely leads with expertise and long-term relationships,” said Mamica. “Senior marketing leadership hiring has never been more complex – and I’m looking forward to helping clients navigate that with real depth and rigour.”
For over two decades, Hanson Search has partnered with global brands, agencies and technology businesses on business-critical marketing leadership appointments. As boards increasingly expect senior marketers to combine commercial accountability with brand stewardship, demand for leaders who bring both performance fluency and creative judgement has accelerated.
Daniela’s appointment reflects Hanson Search’s continued investment in senior marketing search across the UK. Her experience across network agencies, independent agencies and brand-side hiring, combined with her depth in both performance and generalist marketing, strengthens the firm’s ability to advise clients strategically and deepens access to exceptional senior marketing talent across the UK.
“Daniela’s experience is exactly what our clients are asking for right now,” said Alice Weightman, Founder & Global CEO. “She knows these markets, she knows the talent, and she brings the kind of trusted-adviser approach that defines how we work at Hanson Search.”
