JA, the force behind the UK’s first SaaS umbrella payroll platform, has unveiled its new identity: Kintec. This rebrand marks a pivotal moment for the technology provider, which has long operated behind the scenes, powering some of the country’s largest and most complex temporary workforce operations.
The shift to Kintec reflects a significant evolution—a fresh positioning, enhanced product offering, and a stronger voice—while staying true to the expertise, integrity, and deep industry insight that have made the company a trusted payroll partner for over 15 years.
“This isn’t just a name change—it’s a statement of intent,” said Kilian Fitzsimmons-Wilson, CEO at Kintec. “We’ve spent over a decade ensuring our clients stay compliant, efficient, and ahead of the curve. With the industry’s complexities growing, it’s time to step forward with clarity, confidence, and a brand that truly reflects our impact.”
Kintec: Where Family Meets Innovation
Kintec’s journey is deeply personal. Originally developed to solve real operational challenges faced by family-run umbrella businesses, the platform has evolved into an enterprise-grade solution that seamlessly blends industry expertise with scalable technology.
“We’ve always been hands-on, collaborative, and obsessed with solving real problems,” Fitzsimmons-Wilson continued. “Our new identity finally gives us the space to showcase that: expert, proactive, innovative—and always committed to getting it right.”
What’s Changing (And What’s Not)
While the name signals a new era, Kintec remains unwavering in its core values:
✅ Same expert team – decades of payroll experience and deep domain knowledge ✅ Same trusted clients – including many of the UK’s most respected umbrella firms and staffing providers ✅ Same commitment – delivering personal, proactive support with a partnership mindset
What is evolving is how the business shows up:
🚀 A redesigned platform with a sharper, more intuitive UI 🤖 Enhanced automation and AI-powered features to streamline complex workflows 📣 A clearer, bolder voice focused on transparency, insight, and delivering measurable value 🔧 A continued focus on co-creating tools that support client growth and compliance
Built on Values, Driven by Innovation
Kintec’s rebrand reinforces its commitment to intuitive, people-centred technology that simplifies payroll and operations for the temporary workforce sector. At its core, the company remains anchored in five defining principles:
🔵 Giving a sh!t 🟡 Acting as collaborative partners ⚡ Offering proactive support 📈 Leading with expertise 🔮 Delivering with future-focused innovation
“When our clients win, we win,” Fitzsimmons-Wilson concluded. “This next phase is about scaling that success. Kintec embodies everything we’ve built—just with the volume turned up.”